Hi there!

Photo by TheKevinJ.com.

I’m Justine Hong – a second-generation Korean-American woman who loves sneakers. Just Souled Out is a collection of images, memories and thoughts. Initially starting as a fashion blog, JSO grew into a place where stories are told.

Work includes collaborative efforts including:

  • The Greatest Day Ever music festival presented by Adidas
  • Bustle
  • Eater DC
  • Brandflask
  • CapFabb
  • GOAT App
  • T-Mobile
  • Tobi
  • Express

Iv’e also had the pleasure of speaking about sneakers, music, fashion and my own journey:

Want to work together? Send a note to JustSouledOut@gmail.com.


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